Category: Social Media

What Happens on Social Media Stays on forever!.. Oops!

In the interest of living and learning (and convincing ourselves that these massive slip-ups will never, ever happen to us), here are some of the recent biggest social media fails. US embassy’s gaffe – With…

Are you listening??

Social media listening, also known as social media monitoring, is the process of identifying and assessing what is being said about a company, individual, product or brand. Conversations on the Internet produce massive amounts of…

When Nokia was hit by battery fears!

The business of social media has expanded today to include almost 85% of all internet users. Connections on social media have transcended social boundaries and with the advent of social media marketing, more and more…

How to leverage twitter for customer service

Twitter today is one of the foremost marketing tools that the service industry around the world is employing to reach out to vast and widespread customer bases. The advent of social media has had a…